Tuesday 3 May 2011

Conclusions on virtual exhibition

I am very happy with the way the virtual exhibition turned out in the end. I feel I found a good balance of work and crucially through keeping the layout of the gardens relatively straight forward the focus is kept on the art itself.

I feel by adding the boat rides and the cafe the day is enhanced and made more enjoyable for anyone that visits.

Overall I feel the project was a success and I hope this 'virtual show' can become a reality one day!!

Monday 2 May 2011

Maquette for virtual exhibition in its finished form

Below you can see an image of the virtual exhibition maquette in it's finished form-


The lid simply protects the maquette and isn't a part of the gallery. The lid displays the poster and the press release that shall be scattered around the local area.

Press Release!


Where there's an exhibition there's a press release!

Here's a simple definituion for press release:



It is essentially a way of advertising the gallery and the exhibition it's holding. So in this case i'll need to write a press release that advertises the show 'A Friend With Nature'. The statement needs to include the basic information such as location, opening and closing times, admission fees and contact details. In addition to this general information for the show and details on the work needs to be included.

Essentially the press release is a key way of attracting the audience to the show and therefore needs to be exciting aswell as concise and informative.

The final draft of the press release can be seen below. It includes the logo for the gallery and the exhibition title as well as all the essential details-


 

The main text is in Arial font and is in size 12.

Posters


Having designed the logo and decided upon details I can begin to put the poster together! I have used an image of Barbara Hepworth's sculpture "Figure for Landscape" as the background. The image not only shows off one of the many sculptures visitors can expect in the exhibition but it also gives a flavour of the beauty and vibrant green nature of the Wooburn Manor Gardens.

I have made the bottom part of the poster lighter so the openeing hourse and prices are clear and legible.

This design shall be used for posters and flyers. These shall be scattered around the local area in shop windows and on bus stops for example.

Designing the logo

Having decided upon a name for my gallery the next step is to design a suitable logo in which to label the site with. After consideration I decided to keep the logo purely text based. I also want it to be easily read and not over complicated. Finally the text needs to be green and elegant in nature to be infitting with the theme and context of the gallery.

Below I have displayed the process in which I reached the final design for the logo.

For the final logo the font I went for was 'Batang', the size was 36, the colour was green and the text was put in bold and embossed for emphasis.

The final logo design can be seen below. It is this design that shall be used for flyers and posters.

Making the model for my virtual exhibition

I decided to use card and paper to create the model. Conveniently I had an old printer box lying around the house which was near enough perfect shape. There were also little bit of card and packaging materials inside which came in very useful in the building process. I aquired images of the work, aswell as a grass texture and various other images from the internet. The sky was from photographs i'd taken myself. The hedges were made using bit of card found in the printer packaging that i'd cut up, slightly reshaped in some cases and finally painted green. I drew the paths and river onto the floor of the box in oil pastels. I left a gap in one side of the box for the entrance.

The pictures below show the inside of the box and give close ups of particular features and areas of interest-


Wednesday 27 April 2011

Floor plan for virtual show

Below is a draft floor plan for the oudoor exhibition. The aim is to create a space that shows off some of the best contemporary sculpture and land art but also offers a relaxing and peaceful location for people to enjoy a day out. The space is 15,000 square metres in size and consists of several rows of hedges, paths going around the park and a river. There are fives pieces of work positioned around the garden. After giving it some thought I have decided to keep the design of the garden relatively straight forward. By keeping the layout simple the visitor feels more at home and settled and more importantly it would be a design fault if the garden itself acted as a distraction from the work on display.



A river runs throughout. Rowing boats are available if visitors choose to take a boat trip around the gardens and to take in what the exhibition has to offer. Boats can hold up to 6 people.

There is also a cafe on site which is great for snacks aswell as more substantial meals throughout the day. It also has a visitors information centre next to the entrance offering help and answers to any queries visitors may have.

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